venerdì 27 febbraio 2015

20134Lambrate_Ventura Project

February 26, 2015
 There's a place No Comments
Once every two weeks, Carnet de miart presents a selection of significant spots in Milan—streets, bars, restaurants, public squares, exhibition spaces, archaeological sites—as seen and narrated by artists, curators, designers, and cultural critics who work or have worked in the city. For our sixth issue, we’ve asked the people behind the Ventura Lambrate project for their Top places:
Margriet Vollenberg, founder/director of Organisation in Design & Ventura Projects
 Pellini: This is where it all started for me in Milan. Right after my graduation I headed to Milan to work for Pellini. This beautiful jewelry atelier was founded by Emma Caimi Pellini in the late ‘40s and taken over by her daughter Carla—hence a very typical Italian organization. I am still in good contact with them and they keep on inspiring me in my work. Pellini bijoux can be found in three shops in Milan, with my personal favorite on the Via Morigi.
Trattoria Cappelletta: Home base for us during Ventura Lambrate. Never change a winning formula seems to be the motto in this authentic Italian restaurant. Nothing pretentious, just a very pleasant spot, with lovely staff that still speaks the Lambrate dialect and makes you feel right at home. Make sure to order the gnocco fritto, a specialty from the northern Italian provinces. It tastes fantastic after a day of hard working at Ventura Lambrate—or an intense visit of course!
 Mercato del Pesce: If you say seafood, you say Mercato del Pesce. This Milan based company has one of the oldest seafood markets in the Milan right at the spot where the old wholesale fish market was. The location is quite industrial, right underneath the train rails. But inside you find the restaurant in a blue glass cube resembling an aquarium. I can honestly say this one of the best seafood I have ever eaten—pure, super fresh, very well prepared. Oysters, fish tartars, calamari, “fritto misto”—could you think of a better place to have your aperitivo?
Linteloo Showroom: On the well-known Via Tortona you find a permanent showroom by design label Linteloo that is a true pleasure when you are looking for luxurious furniture. Larger than life couches, beautifully crafted Italian fabrics and materials and a one-of-a-kind reception. Pure pampering for the design heart. Call first when you want to drop by, it is by appointment only.
Museo del Novocento: This is one of my favorite spots for a cultural afternoon. Near the Duomo you find a modern flavor between all Renaissance beauty. The Museum of Twentieth Century lives up to its name by showing the public modern Italian masterpieces such as Lucio Fontana, Umberto Boccioni, de Chirico and a good selection of contemporary names. The lay-out of the museum is a bit of a labyrinth, but the view from the museum on the almost finished Duomo is already worth a visit.
Fulvia Ramogida, Project Manager of Ventura Lambrate
Vintage shop 20134 Lambrate: A small world of the past in the heart of Via Conte Rosso. An ode to the style and ethics of conservation of what is beautiful and precious, ephemeral and eternal. At 20134 you really can find treasures that pass from hand to hand from the ’40s. A family environment, where Cecilia and Alessandro, brothers of blood and passion, have created a unique shop, the kind of boutique where subtle women of the last century went to look for the perfect outfit. Between rough walls, turntables and old lamps, carefully chosen by architect Andrea, you will find yourself between lost times!

Pasticceria San Gregorio: A traditional Milan pastry shop. At Christmas time you can find delicious panettoni and the shop is full or bright decorations. Established very near to Porta Venezia since 30 years, Pasticceria San Gregorio is perfect for a quick and simple lunch or a very gourmand tea, served with freshly baked sweets, mignon pastries or tasty croissant. The service is friendly, prices are popular and quality is top! And don’t miss the Italian espresso served with cream.
Santeria: This is really a secret place hidden in the courtyard of a condominium. Ideal for a tasty aperitivo, their Moscow Mule cocktail is superb! The atmosphere is really relaxed, the dishes with mozzarella di bufala are gorgeous and the cheese cake irresistible. Santeria offers also vegan dishes and its courtyard, even if very urban is quite romantic….
Claudio Pittan tattoo: One of the historic tattoo shop of Milan, situated just near the beautiful Basilica di San Lorenzo, where you can see the striking line of sixteen Roman columns just in front of the present church Claudio Pittan is a tattoo artist and his crew is kind, good-natured and absolutely professional! Japanese style tattoo can become real masterpieces thanks to their hands, so if you wish to go back home with an eternal souvenir of Milan, just think about this tiny and powerful tattoo studio.
Marsèlleria permanent exhibition: It is the multi-disciplinary platform created by Marsèll in 2009. A white box where creative languages, art creations, performances become real in complete freedom and make the location live of a special life. Going behind the schemes, interpreting style and fantasy, dancing on the edge… This is what the artists and creators that perform there can do. Something truly unique in Milan, it deserves a visit and makes you think, dream and lift over everyday life!

Margriet Vollenberg: lives and works in Utrecht, The Netherlands and graduated from the Design Academy Eindhoven in 2000. From 2000 to 2005 she lived and worked in Milan as designer for Pellini and Maria Christina Hamel and as project manager during the Fuori Salone. In 2005 she returned to The Netherlands where she started Studio Margriet Vollenberg and worked at Studio Jurgen Bey (now Studio Makkink & Bey). Together with Margo Konings she is the founder of Organisation in Design and Ventura Lambrate.
Fulvia Ramogida: lives and works in Milan. She is graduated with a degree in philosophy and has several years of experience in the event management field especially with publishing companies, niche perfumery, kids products and she also worked in the IT marketing field. She is especially interested in design talents and abandoned spaces. She has been part of the Ventura Lambrate adventure since the very start.

Cover image: Margriet Vollenberg, Fulvia Ramogida. Courtesy Ventura Projects
Photos from top: Trattoria La Cappelleta, drawing. Courtesy Trattoria Cappelletta; Tortona 37 building, Milano. Courtesy Studio Matteo Thun & Partners; Museo del Novecento. Photo by: Giuseppe Albera; 20134 Lambrate. Installation view; Santeria Milano. Courtesy pepitepertutti; Marsèlleria. Installation view “Invernomuto. Special Night – Nocturnal Performance”

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venerdì 20 febbraio 2015

20134Lambrate_ Helena Rubinstein


Beauty Is Power
Non esistono donne brutte, solo donne pigre", è questo che amava ripetere Madame Rubinstein alle donne per convincerle che la bellezza non era un sogno impossibile, soprattuto se avessero usato i suoi prodotti o messo piede in uno dei suoi saloni, dove si disquisiva di trucco ma anche di eleganza, di creatività, di arte e libero pensiero tout court.
Certo, fosse stata pigra si sarebbe accontentata di fare dolci in famiglia per le festività ebraiche, incece di fuggire da un matrimonio combinato e sbarcare in Australia a inizio secolo, per poi lanciare i suoi cosmetici con questo slogan:
"Beauty is power."
Una provocazione in un'epoca in cui il rossetto e ombretto erano abitudini appannaggio di teatranti e prostitute.
La convinzione della figlia di un bottegaio polacco - decisamente non bella nè ricca né nobile, sprovvista di mezzi e protettori, ma dotata di volontà e intuizioni trascinanti.
Tutto questo bastò a farla diventare il prototipo della self made woman, quando dopo il successo in Australia e a Londra, si trasferì a New York.
Titolo ideale della mostra che le è dedicata e che per la prima volta riunisce la sua impressionante collezione, dispersa ai quattro angoli del globo dopo la sua morte.
Quasi 200 pezzi tra sculture, abiti, maschere africane, dipinti, compresa una serie di ritratti che le fece Picasso, monopolizzato e tormentato da questa dispotica mecenate, che a 85 anni pretendeva ancora di esser immortalata come Gengis Khan.

Helena Rubinstein_ Beauty is power
fino al 22 marzo al Jewish Museum di New York
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